CASE STUDY
How Brauns Law saves $250k per year with Lead Docket
How Brauns Law uses Lead Docket to maximize advertising spend, track client acquisition cost, and boost revenue from referrals

The Challenge
Based in Georgia, Brauns Law faces the steep
advertising costs of Atlanta—one of the top five highest
in the country. To run their boutique firm effectively,
they needed a solution that helped optimize advertising
spend and increase their ROI.
Brauns Law chose Lead Docket as the best solution to tackle this
challenge after trying Law Ruler and Captorra. With a background in \software engineering, David knew what he needed and struggled with other
solutions that didn’t work as they should. He faced issues with reporting, complex platforms, and a lack of intuitive navigation. An instant win for David was Lead Docket’s ease of use. Lead Docket has allowed Brauns
Improved case loss rate by 60% in two years
Improved case loss rate by 60% in two years
Improved case loss rate by 60% in two years
Growing the bottom line
Lead Docket allows Brauns Law to strategize their marketing efforts through integrated lead source tracking and
pre-built reports. The reports have allowed the firm to spend less money on ads without losing business —they’ve
grown the average cases they take each month. The key benefits of Lead Docket for David are:
Patching the leaky bucket
One thing I say relates directly back to Lead Docket is our improvement in loss rate. Our loss rate was fairly consistent until Lead Docket came in and started tightening up all that leakage.”A big priority for David is chasing qualified leads and getting them to convert as quickly as possible. He values that Lead Docket is built around quick communication and driving conversions. He has improved his case loss rate by 60% in the last two years. He views Lead Docket as a tool to help him “capture the low hanging fruit and sign more of their incoming leads.”Patching the leaky bucket
One thing I say relates directly back to Lead Docket is our improvement in loss rate. Our loss rate was fairly consistent until Lead Docket came in and started tightening up all that leakage.”A big priority for David is chasing qualified leads and getting them to convert as quickly as possible. He values that Lead Docket is built around quick communication and driving conversions. He has improved his case loss rate by 60% in the last two years. He views Lead Docket as a tool to help him “capture the low hanging fruit and sign more of their incoming leads.”
Our firm has been growing rapidly over the past few months and I can’t even imagine how much would have gotten lost if not for Lead Docket. We particularly love their scheduling software – clients get several automated text reminders and instead of no-shows, we are able to close on business. I’d recommend Lead Docket to any firm, regardless of size. It’s leaps and bounds better than anything else I’ve seen.”
David views Lead Docket as a core tool in the way Brauns Law operates. Their implementation was fast, and the
data migration was accurate allowing David to “rock and roll” quickly. Lead Docket has helped Brauns Law tighten
their advertising spend while ensuring that they add value to clients and potential clients at every touchpoint.
